What Color Means
Color is a representation of certain emotions and ideas that we follow or feel when we see this color. Color is recognizable symbol to all people that represent things that we were taught at a young age. This is true for all color through out life. Like red can mean angry or loud, yellow can mean soft or light, and green could be a happy or healthy. Color represents human emotions so seeing them in products should bring out those emotions at least slightly.
Color found in products
Color is used in many products in smart ways to make you want the product or trust that it will do what you want it to do. This is true for products like lotion because you'll notice that bottles aimed for different audiences will have different color and shape.
A Johnson's baby lotion will be light pink and very round to give off a soft warm feel aimed towards mothers who would get it for their babies or children.
While if you see an Nivea bottle of lotion its much taller with a smooth darker blue color to give off a fresh, clean feeling aimed towards adults in general. Each one very different from the other since the target audience has different preferences and reasons on why they want lotion.
While if you see an Nivea bottle of lotion its much taller with a smooth darker blue color to give off a fresh, clean feeling aimed towards adults in general. Each one very different from the other since the target audience has different preferences and reasons on why they want lotion.
